Project SherlockEst. Knowledge

Paper

2002

The Law of Group Polarization

Cass R. Sunstein

Extends group polarization from the psychology lab to juries, political parties and online communities, arguing that like-minded people talking mostly to each other reliably end up more extreme than any individual member began.

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Read these first

Not a difficulty warning — a route. These are in the library too.

The Group Polarization PhenomenonDavid G. Myers & Helmut Lamm, 1976Group discussion reliably pushes members' opinions toward a more extreme version of whatever they already leaned toward before talking, rather than toward the average or the moderate middle.

Filed under Social Psychology in Psychology.