Business & Management · Innovation Management
A topic within Innovation Management, itself one of 9 topics in that field and part of Business & Management.
2 works
Clayton Christensen (Said Business School, University of Oxford)
Argues that incumbents lose to cheaper, initially worse entrants because listening to their most profitable customers is rational at every step; the theory's predictive record has been contested since.
link checked 17 Sept 2026OECD
The joint OECD/Eurostat standard defining what counts as innovation and how to measure it across product, process, organisational and marketing activity, arguing consistent definitions are what let firms and states compare innovative effort.
link checked 17 Sept 2026