A topic within Typography, itself one of 10 topics in that field and part of Design.
2 works
Theodore Low De Vinne
Argues that a title page's typographic hierarchy should be built from a small number of deliberately graded type sizes rather than the printer's whole case of faces used indiscriminately.
Matthew Butterick
Argues that a document's headings should be typeset to reflect their outline level through consistent, limited variation in size and weight, so a reader can navigate its structure without reading every word.
link checked 17 Sept 2026